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43494-01 - Colloquium: Survey Research Methodology 3 CP

Semester spring semester 2023
Course frequency Every spring sem.
Lecturers Daniel Auer (daniel.auer@unibas.ch, Assessor)
Content The course is an applied methods colloquium taught at a master's degree level. The main goal is to prepare us for conducting simple research and writing a short version of an academic report using a survey or survey-experiment method. The course covers two major areas: (1) the nature of surveys, including the typical psychology of attitude expressions, issues of question wording, context, and social desirability. Moreover, we learn how to implement online surveys; (2) the logic of causal inference and how to analyze and interpret treatment effects (for survey experiments).

Survey-based data collection enables various interesting empirical studies. For example, public opinion studies investigate simple but fundamental puzzles around us. Why did (or did not) somebody vote, think, or behave in a certain way? Would people hold different perceptions on the same topic, product, or policy if some "X" happened?

We will cover related theory and discuss contemporary empirical applications from economics, political science, and sociology. In parallel, students will draft and field their own surveys. The topic can be chosen freely and may relate to students' term papers or MA theses. The goal of the practical part of this course is to highlight advantages and caveats of survey research in a hands-on manner.

For learning about and conducting surveys and survey experiments, we will use Qualtrics as a survey software and Stata for computing simple statistics, such as treatment effects. (Students are welcome to use R for their own analyses but the applied sessions in class will only cover Stata).

Basic knowledge of statistics and regressions (e.g., OLS) is beneficial. If you have concerns about necessary prerequisites, do not hesitate to contact me at the beginning of the semester (daniel.auer@unibas.ch).
Learning objectives 1. Learn survey and survey experiment methods from an applied, practical point of view, 2. Learn how to use them in research by doing, 3. Learn fundamental and application of causal inference.
Bibliography tba
Comments Students are asked to bring their own laptops to the classes and have Stata installed.
The course will be taught "in class".
Weblink Syllabus will be available here

 

Admission requirements The course will use examples from economics, political science, and sociology, often related to inequality, attitudes, and individual preferences. For class assignments and research notes, however, students can choose their own topic of interest. Basic knowledge of sampling and statistics is useful. Basic knowledge of Stata is also useful (R as an alternative).

Participation rule for MSD students: This is a mandatory class for all MSD students. Nonetheless, if you have attended the colloquium “50768: Survey Data Collection and Analytics” with Prof. Dr. A. Kachi and earned CP for it in a former semester you are not allowed to enrol for this colloquium 43494 and therefore, cannot earn CP anymore.

Course application Registration: Please enrol in MOnA. EUCOR-Students and students of other Swiss Universities have to enrol at the students administration office (studseksupport1@unibas.ch) within the official enrolment period.
Language of instruction English
Use of digital media No specific media used

 

Interval Weekday Time Room
unregelmässig See individual dates

Dates

Date Time Room
Friday 10.03.2023 14.15-18.00 Wirtschaftswissenschaftliche Fakultät, Grosses PC-Labor S18 HG.37
Friday 17.03.2023 14.15-18.00 Wirtschaftswissenschaftliche Fakultät, Seminarraum S15 HG.31
Friday 24.03.2023 14.15-18.00 Wirtschaftswissenschaftliche Fakultät, Seminarraum S15 HG.31
Friday 14.04.2023 14.15-18.00 Wirtschaftswissenschaftliche Fakultät, Seminarraum S13 HG.35
Friday 21.04.2023 14.15-18.00 Wirtschaftswissenschaftliche Fakultät, Seminarraum S15 HG.31
Friday 28.04.2023 14.15-18.00 Wirtschaftswissenschaftliche Fakultät, Seminarraum S13 HG.35
Modules Module: Electives (Master's Studies: Business and Economics (Start of studies before 01.08.2021))
Module: Interdisciplinary Research in Sustainability (Master's Studies: Sustainable Development)
Module: Specific Electives in Finance, Controlling, Banking (Master's Studies: Business and Economics)
Module: Specific Electives in Marketing and Strategic Management (Master's Studies: Business and Economics)
Module: Technology Field (Master's Studies: Business and Technology)
Assessment format record of achievement
Assessment details (1) Active participation, (2) Presentation of a scientific study/design challenge, (3) Written seminar paper (3000 words).
Assessment registration/deregistration Reg.: course registration, dereg: cancel course registration
Repeat examination no repeat examination
Scale Pass / Fail
Repeated registration as often as necessary
Responsible faculty Faculty of Business and Economics , studiendekanat-wwz@unibas.ch
Offered by Faculty of Business and Economics

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