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62650-01 - Vorlesung: Behavioral Science 3 KP

Semester Herbstsemester 2024
Angebotsmuster Jedes Herbstsemester
Dozierende C. Miguel Brendl (miguel.brendl@unibas.ch, BeurteilerIn)
Inhalt The course focuses on human judgment and decision making from the perspective of the behavioral sciences, particularly psychology and behavioral economics. (The course does not require prior study of those areas however.)

Using observations from laboratory and field experiments, behavioral scientists describe how people make decisions and the mental processes that lead to these decisions. The theory is heavily guided by observations from experiments. Behavioral Science seeks to understand and predict how people judge and decide and how human judgments align with those prescribed by logic and rational economics.
Lernziele o Gain insights from behavioral research (social psychology, cognitive psychology, behavioral economics) into how people form judgments and make decisions
o Improve your understanding of how managers, consumers, policy makers, entrepreneurs, and others make decisions.
o Gain an alternative perspective to the prescriptions of “rational economics.”
Literatur To be determined. You will need to purchase some literature.
I will post the literature you need to purchase by 1 September, both on the course webpage and here:
https://adam.unibas.ch/goto_adam_crs_480685.html

Bemerkungen For some courses in the area of Behavioral Marketing you need to first take other courses. A master's thesis in this area also requires particular prior course work. You can find an overview here: https://wwz.unibas.ch/de/marketing/courses-masters-thesis/

 

Teilnahmebedingungen No more ECTS may be earned with this lecture if the course 31960 Microeconomics and Psychology of Decision Making has already been successfully completed.
Anmeldung zur Lehrveranstaltung Registration: Please enroll in the Online Services (services.unibas.ch);

Eucor-Students and mobility students of other Swiss Universities or the FHNW first have to register at the University of Basel BEFORE the start of the course and receive their login data by post (e-mail address of the University of Basel). Processing time up to a week! Detailed information can be found here: https://www.unibas.ch/de/Studium/Mobilitaet.html
After successful registration you can enroll for the course in the Online Services (services.unibas.ch).

Applies to everyone: Enrolment = Registration for the course and the exam!
Unterrichtssprache Englisch
Einsatz digitaler Medien kein spezifischer Einsatz

 

Intervall Wochentag Zeit Raum
wöchentlich Mittwoch 12.15-14.00 Chemie, Organische, Grosser Hörsaal OC

Einzeltermine

Datum Zeit Raum
Mittwoch 18.09.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 25.09.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 02.10.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 09.10.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 16.10.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 23.10.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 30.10.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 06.11.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 13.11.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 20.11.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 27.11.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 04.12.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 11.12.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Mittwoch 18.12.2024 12.15-14.00 Uhr Chemie, Organische, Grosser Hörsaal OC
Module Modul: Fundamentals in Business and Economics (Masterstudium: Wirtschaftswissenschaften)
Modul: Fundamentals in Business and Technology (Masterstudium: Business and Technology)
Modul: Fundamentals in Economics (Masterstudium: Economics and Public Policy)
Modul: Kernbereich Wirtschaftswissenschaften (Masterstudium: Sustainable Development)
Modul: Methoden der Wirtschaftswissenschaften (Masterstudium: European Global Studies)
Leistungsüberprüfung Examen
Hinweise zur Leistungsüberprüfung written exam: tbd




repeat exam: tbd

IMPORTANT:
For courses with a main lecture exam, a repeat exam is offered in addition to the regular examination date.This repeat examination can only be taken if the student has taken part in and failed the regular examination (grade < 4.0) see English translation of the study guide of our master programs by December 13, 2021: Paragraph 4.13.4.1.
An-/Abmeldung zur Leistungsüberprüfung Anm.: Belegen Lehrveranstaltung; Abm.: stornieren
Wiederholungsprüfung eine Wiederholung, bester Versuch zählt
Skala 1-6 0,1
Wiederholtes Belegen einmal wiederholbar
Zuständige Fakultät Wirtschaftswissenschaftliche Fakultät / WWZ, studiendekanat-wwz@unibas.ch
Anbietende Organisationseinheit Wirtschaftswissenschaftliche Fakultät / WWZ

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