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78299-01 - Vorlesung: Introduction to Social Data Science (2 KP)

Semester Frühjahrsemester 2026
Angebotsmuster unregelmässig
Dozierende Rosa Lavelle-Hill (rosa.lavelle-hill@unibas.ch, BeurteilerIn)
Inhalt This interactive lecture course introduces the conceptual foundations of Social Data Science and critically examines how large digital datasets and computational methods can be used to study social phenomena. The course focuses on theory, methodology, and evaluation rather than technical implementation and is designed to complement the applied exercise-based course Social Data Science Methods.
Students are introduced to key sources of social data, including online surveys, experience sampling methods, digital trace data, and experimental data collected in online environments. Central methodological themes include causality and experimentation, prediction versus explanation, inferential statistics versus algorithmic approaches, and the strengths and limitations of Big Data and machine learning for social science research.
The course further addresses critical issues such as data quality, bias, validity, explainability, and ethical considerations, including privacy and responsible AI. Special attention is given to Explainable AI (XAI), the replication crisis, and Open Science, with guided discussions on whether and how data science methods can contribute to more robust and transparent research practices.
Lectures are combined with interactive activities, paper discussions, and research presentations. Students will engage with contemporary empirical studies from psychology, sociology, political science, and related fields, and will develop the ability to critically evaluate social data science research and its societal implications. The course culminates in group presentations focused on dissemination and evaluation of a social data science research article.
Lernziele To understand the conceptual foundations and interdisciplinary scope of Social Data Science.
To critically evaluate different forms of social data, including surveys, experience sampling, digital trace data, and experimental data.
To assess the advantages, limitations, and ethical challenges of Big Data and machine learning in social science research.
To distinguish between explanation and prediction, and between inferential and algorithmic approaches to data analysis.
To critically reflect on issues of bias, validity, explainability, replicability, and Open Science in the Social Sciences.
To effectively discuss and communicate academic social data science research.
Literatur Bail, C. A., Argyle, L. P., Brown, T. W., Bumpus, J. P., Chen, H., Hunzaker, M. F., ... & Volfovsky, A. (2018). Exposure to opposing views on social media can increase political polarization. Proceedings of the National Academy of Sciences, 115(37), 9216-9221.https://www.pnas.org/doi/pdf/10.1073/pnas.1804840115
Breiman, L. (2001). Statistical modeling: The two cultures (with comments and a rejoinder by the author). Statistical science, 16(3), 199-231. https://projecteuclid.org/journals/statistical-science/volume-16/issue-3/Statistical-Modeling--The-Two-Cultures-with-comments-and-a/10.1214/ss/1009213726.pdf
Borgatti, S. P., Mehra, A., Brass, D. J., & Labianca, G. (2009). Network analysis in the social sciences. science, 323(5916), 892-895. https://www.science.org/doi/pdf/10.1126/science.1165821
Fried, E. I., Papanikolaou, F., & Epskamp, S. (2021). Mental Health and Social Contact During the COVID-19 Pandemic: An Ecological Momentary Assessment Study. Clinical Psychological Science. https://doi.org/10.1177/21677026211017839

Lavelle-Hill, R., Smith, G., Deininger, H., & Murayama, K. (2025). An explainable artificial intelligence handbook for psychologists: Methods, opportunities, and challenges. Psychological Methods. https://psycnet.apa.org/fulltext/2026-46377-001.pdf

Lavelle-Hill, R., Goulding, J., Smith, G., Clarke, D. D., & Bibby, P. A. (2020). Psychological and demographic predictors of plastic bag consumption in transaction data. Journal of Environmental Psychology, 72, 101473. https://doi.org/10.1016/j.jenvp.2020.101473

Lavelle-Hill, R., Harvey, J., Smith, G., Mazumder, A., Ellis, M., Mwantimwa, K., & Goulding, J. (2022). Using mobile money data and call detail records to explore the risks of urban migration in Tanzania. EPJ Data Science, 11(1), 28. https://link.springer.com/content/pdf/10.1140/epjds/s13688-022-00340-y.pdf

Mosleh, M., Martel, C., Eckles, D., & Rand, D. G. (2021). Shared partisanship dramatically increases social tie formation in a Twitter field experiment. Proceedings of the National Academy of Sciences, 118(7), e2022761118.
https://www.pnas.org/doi/pdf/10.1073/pnas.2022761118

Open Science Collaboration. (2015). Estimating the reproducibility of psychological science. Science, 349(6251), https://www.science.org/doi/pdf/10.1126/science.aac4716

Shmueli, G. (2010). To explain or to predict?. Statistical science, 289-310. https://www.jstor.org/stable/pdf/4105894
Schoedel, R., Kunz, F., Bergmann, M., Bemmann, F., Bühner, M., & Sust, L. (2024). Snapshots of Daily Life: Situations Investigated Through the Lens of Smartphone Sensing. Journal of Personality and Social Psychology: Personality Processes and Individual Differences. https://doi.org/10.1037/pspp0000469

Yarkoni, T., & Westfall, J. (2017). Choosing prediction over explanation in psychology: Lessons from machine learning. Perspectives on Psychological Science, 12(6), 1100-1122. https://journals.sagepub.com/doi/pdf/10.1177/1745691617693393

 

Teilnahmevoraussetzungen The number of participants is limited. In case of over-subscription, students of Digital Humanities will be given priority.
Unterrichtssprache Englisch
Einsatz digitaler Medien kein spezifischer Einsatz

 

Intervall Wochentag Zeit Raum
wöchentlich Dienstag 12.15-14.00 Kollegienhaus, Seminarraum 103

Einzeltermine

Datum Zeit Raum
Dienstag 24.02.2026 12.15-14.00 Uhr Fasnachtsferien
Dienstag 03.03.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Dienstag 10.03.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Dienstag 17.03.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Dienstag 24.03.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Dienstag 31.03.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Dienstag 07.04.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Dienstag 14.04.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Dienstag 21.04.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Dienstag 28.04.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Dienstag 05.05.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Dienstag 12.05.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Dienstag 19.05.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Dienstag 26.05.2026 12.15-14.00 Uhr Kollegienhaus, Seminarraum 103
Module Modul: Digital Humanities, Culture and Society (Master Studienfach: Digital Humanities)
Modul: Introduction to Digital Humanities (Master Studienfach: Digital Humanities)
Modul: Methoden der Gesellschaftswissenschaften (Masterstudium: European Global Studies)
Prüfung Lehrveranst.-begleitend
An-/Abmeldung zur Prüfung Anmelden: Belegen; Abmelden: nicht erforderlich
Wiederholungsprüfung keine Wiederholungsprüfung
Skala Pass / Fail
Belegen bei Nichtbestehen beliebig wiederholbar
Zuständige Fakultät Philosophisch-Historische Fakultät, studadmin-philhist@unibas.ch
Anbietende Organisationseinheit Digital Humanities Lab

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