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10616-01 - Lecture: Applied Data Analysis (3 CP)

Semester fall semester 2011
Course frequency Every fall sem.
Lecturers Dietmar Maringer (dietmar.maringer@unibas.ch, Assessor)
Content This course deals with practical aspects of applied quantitative research in business and economics in general and marketing in particular. Three main areas will be covered:
1. data collection (including questionnaires)
2. data analysis (including data cleaning; multivariate analysis; analysis of categorical and interval data)
3. special topics (based on students' needs and interests, this could include, but is not limited to, computationally intensive methods and data mining; graphical representation; etc.)
The course combines theoretical presentations with practical applications and "hands-on" examples.
Bibliography literature will be announced in the lectures
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Admission requirements completed BA in Business and Economics and following lecture: 12036 Econometrics
Course application Course registration: please enrol in MOnA; Eucor and exchange students enrol at the Students Services at Petersplatz 1 within the registration deadline (24th October 2011). Registration = Admission to the exam
Language of instruction English
Use of digital media Online, optional
Course auditors welcome

 

Interval Weekday Time Room

No dates available. Please contact the lecturer.

Modules Statistics and Computational Science Module (Master Actuarial Science)
Vertiefungsmodul Marketing and Strategic Management (Master Business and Economics)
Assessment format end-of-semester examination
Assessment details assignment and written exam:
Schriftliche Prüfung: 14.12.11, 12:15 - 14:00. WWZ S13: A-Z.
Assessment registration/deregistration Registration: course registration
Repeat examination no repeat examination
Scale 1-6 0,1
Repeated registration as often as necessary
Responsible faculty Faculty of Business and Economics , studiendekanat-wwz@unibas.ch
Offered by Abt. Quant. Meth: Ökonometrie, Statistik

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